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Medicare Advantage, did you know?

The Medicare Modernization Act signed into law in 2003 by President Bush signaled the most sweeping changes in Medicare in 40 years. Not only did the act create Medicare Part D, the prescription drug plan, it also ushered in Medicare Part C, Medicare Advantage plans. Many agents have sat on the sidelines while Medicare Advantage plans multiplied. If you are active in the market, you may have lost clients to Medicare Advantage plans.

Are Medicare Advantage plans new competition for the traditional Medicare Supplement producer or an opportunity? At Senior Market Sales, we view Medicare Advantage as a new product, a new market and an opportunity. Consider the following differences:

Medicare Advantage Medicare Supplement

Low monthly premiums, some as low as $0 and others as high as $60

All rates are the same per service area (normally county) regardless of age or sex

Monthly premiums that typically range from $85-$150

Rates are frequently attained age meaning rates increase as the client grows older; sex distinct rates are common

Guaranteed Issue

Underwritten with turning 65 and MA disenrollments as notable exceptions

Co-pays when receiving treatment and maximum out-of-pocket expenses typically ranging from $2,500 to $5,000

Benefit structure varies by plan

Annual plans that must be approved by CMS

Open enrollment periods and lock-in periods restrict when sales can be made

Can have networks such as HMO and PPO plans or no networks such as Private Fee-for-Service plans

Covers remainder of provider bill after Medicare pays on most popular Plan F, with variations depending on the plan

Standardized benefit plans

Guaranteed renewable plans that fall under state insurance department oversight

Sales can be made throughout the year

Typically can go to any doctor or hospital; select plans provide lower rates for hospitals under contract


With the senior population expected to grow from 42.4 million in 2005 to 61.3 million in 2020 , sales of both Medicare Supplement and Medicare Advantage plans will grow. Clients have more options available today than ever before.†

Senior Market Sales, Inc. considers Medicare Supplement, Medicare Advantage and the Prescription Drug Plan all elements of Medicare Solutions. An agent in the senior market selling health coverage should be well versed in all three programs. It is important to know the differences between plans and it is good to have these plans in an agent’s portfolio.

To become certified to sell Medicare Advantage or contracted with one of our carriers call our Medicare Solutions hotline at 1-877-645-0147.

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†CMS DATA/Trustees Report

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