Guide to Electronic Med Supp Enrollments

By Sam Halpern, Director, Internet Marketing

  • Originally published March 8, 2011 , last updated May 2, 2017
  • Mutual of Omaha
Guide to Electronic Med Supp Enrollments

Senior Market Sales agents submitted more than 10,000 Medicare Supplement apps electronically in 2010 amounting to annualized premium exceeding $13.5 million!

These numbers are evidence that your clients and your fellow agents are more comfortable with technology than ever before. If you don’t have an option to enroll clients electronically, you might be getting left behind.

First off, for a good primer on alternative enrollment methods, read Sam Halpern’s article 8 Ways to Sell Medicare Insurance in the 21st Century. This covers a variety of different enrollment methods for Medicare Supplement, Medicare Advantage, and Medicare Part D from traditional paper to electronic to telephonic enrollment.

Benefits of Electronic Enrollment

  • Speed up your Medicare Supplement enrollments
  • Reduce incompletes and errors on applications
  • Increase your sales territory without increasing your gas bill
  • Eliminate the cost of mailing and the hassle of pen and paper
  • No waiting for supplies  

Carriers Offering Electronic Enrollment

Mutual of Omaha Companies

Right now hundreds of SMS agents are successfully enrolling their Medicare Supplement cases online using Mutual of Omaha’s online eSignature application tool. Available in all states except Arkansas, North Dakota, Rhode Island, Hawaii and Vermont, eSignature allows producers to complete a sale either over the telephone or face-to-face without submitting a paper app or obtaining an ink signature from the client.

  • Requires Internet access and email for the client
  • Requires Internet access for the agent
  • No paper application required
  • Sell over the phone or in person
  • Electronic signature (24/7/365)

 

Oxford Life

Oxford Life has a unique process that allows agents to submit an e-App online, then set up a conference call between the client, agent and carrier call center, during which the client completes a health interview, signs the application via digital voice signature, and is either approved or declined on the spot. No waiting to find out if the policy has been issued. Producers may use the e-App process to complete a sale over the telephone or face-to-face.

  • Does not require Internet access for the client
  • Requires phone service for agent and client ... that's it
  • Requires Internet access for the agent
  • No paper application required
  • Sell over the phone or in person
  • Point-of-sale underwriting decision
  • Digital voice signature (Monday through Friday during call center hours)

Oxford Life is available in Texas, California, Arizona, Missouri, Indiana, Ohio, Pennsylvania, Michigan, North Carolina, South Carolina and Georgia.

 

Standard Life and Accident

Standard Life allows agents to submit an e-App online, then set up a conference call between the client, the agent, and the carrier call center to record the client's voice signature and complete the application. Standard underwriting rules and processes apply. No point-of-sale underwriting.

  • Does not require Internet access for the client
  • Requires phone service for the agent and client ... that's it
  • Requires Internet access for the agent
  • No paper application required
  • Sell over the phone or in person
  • No point-of-sale underwriting decision, but processing and underwriting faster than paper app
  • Digital voice signature (Monday through Friday during call center hours)

Request a Standard Life and Accident contract.