The Versatility of Medicare Supplement

  • Originally published February 16, 2011 , last updated December 30, 2015
The Versatility of Medicare Supplement

Medicare Supplement has always been a great choice for retired seniors, its appeal for agents as a versatile lead-in for cross-selling efforts is growing stronger than ever. If you have ignored the benefits of this product before, please take the time today to see how it can increase your income with very little effort.

Group Health Agents

In December of 2007, the Equal Employment Opportunity commission (EEOC) ruled that employers providing retiree health benefits could reduce their health insurance expenses on retired workers who qualified for Medicare. The Employment Retirement Income Security Act (ERISA) and Title VII laws have also moved this issue forward.

As a result, companies seeking to lower the loss ratios of their group health plans are moving these individuals out of the group and onto a Medicare Supplement plan. Ford Motor Company and General Motors are recent examples of this. The aging American workforce coupled with the urgent desire for many companies to cut health care expenditures make Medicare Supplement a huge area of opportunity for Group Health Agents.

Senior Market Sales can help. We can make your job easier with a smooth Group Med Supp delivery system featuring Electronic Submission and Online Quoting.

Annuity Agents and Financial Planners

Attend any Annuity workshop and the leading Annuity and Life Producers will tell you that they use Medicare Supplement to prospect for sales. Why? The senior population controls a great deal of money invested in this country—money those producers want to convert to annuities and life insurance. They use Medicare as their door-opener.

Senior Market Sales has competitive products from the industry's top-rated Medicare Supplement carriers.

Medicare Supplement Agents

Senior Market Sales placed more than $60 million in Medicare Supplement Sales in 2009. We did this not by pushing contracts, but by establishing relationships. The goal at SMS is to provide insurance professionals with products from top-rated carriers and services designed to leverage your time, grow your business and put your business in a position of distinction.

This is accomplished first by cultivating relationships with financially strong and highly rated carriers. We then equip our marketing staff of licensed insurance agents with product and sales knowledge and back-office support geared exclusively for a motivated national sales force.