We've Simplified the Quoting and Application Process

  • Originally published March 10, 2014 , last updated October 15, 2020
  • Lead Advantage Pro, Mutual of Omaha
We've Simplified the Quoting and Application Process

Try New Mutual of Omaha Single-Sign-On Technology

Mutual of Omaha has teamed with Senior Market Sales® (SMS) to offer you a pioneering single-sign-on technology that simplifies the Medicare Supplement price quoting and application process, saving you and your clients both time and effort.


Senior Market Sales® was one of the first insurance marketing organizations serving the senior market to introduce technology that integrates its insurance agent portal with insurance carriers’ portals so that agents can move seamlessly from a price quote to application without having to log in a second time.

Thousands of agents use Senior Market Sales' proprietary Lead Advantage Pro platform to quote Mutual of Omaha’s Medicare Supplement plans for their clients, but submitting an application used to require a separate log-in to Mutual of Omaha’s system and a re-entry of clients’ information. Now, single-sign-on:

  • Transitions you from a quote in Lead Advantage Pro to an application on Mutual of Omaha’s system without requiring you to enter additional log-in information
  • Transfers clients’ information and your information from quote to application, auto-populating the form so you don’t have to re-enter it
  • Saves you time, so you can produce more

This technology is available only to insurance agents selling Medicare Supplement insurance plans through Senior Market Sales® and only through select carriers such as Mutual of Omaha.

Register for Lead Advantage Pro!

For more information about this single-sign-on technology, call 1-877-888-9996.