The Best Tools and Services for Your Clients’ Best Retirement

Position clients and your business for success with SMS Financial Solutions’ expansive support — everything from leads to expert teams working behind the scenes for you. 

Financial Solutions With Marketing and Tools to Grow Your Business
SMS Financial Solutions

A Powerhouse of Support for Comprehensive Planning

Manage all pieces of a client’s retirement with ease and confidence by partnering with SMS Financial Solutions. Stand out from the competition with proven marketing strategies, and guide clients through every step of the retirement journey with tools and services that maximize your time and let you focus on building meaningful client relationships and business growth.

Let’s Talk

Get More. Achieve More.

More Support

Get every tool and service you need to meet all of your client’s retirement needs in one place — convenient for you and them. 

More Value

Attract prospects and improve client satisfaction, results and retention with compliant educational materials and reports.

More Growth

Experience the fulfillment of delivering your clients the retirement of their dreams while also achieving the business of your dreams.

SMS Helps Financial Professionals Grow Their Business

Who We Help

SMS Financial Solutions serves insurance and financial professionals who strive to grow their practices and take a comprehensive, client-first approach to retirement planning. This dedication to holistic planning has led SMS to innovate ways for a wide diversity of professionals to find health and wealth support.

Complete Retirement Planning Resources in One Place

Marketing and Lead Generation

Rise above the noise to capture prospects' attention and convert them to clients.

Business Development

Thrive in a competitive environment by evolving your business model, expanding into new markets or refining your current offerings.

Technology

Work faster and serve more people with free access to proprietary software that delivers tangible reports that spark client action.

Concierge-Level Service

Get an entire team of hard-working specialists who support every aspect of your business.

Top-Rated Carriers

Athene
Corebridge Financial
John Hancock
Mutual of Omaha
Nationwide
North American
Minnesota Life

Deep Product and Planning Expertise to Guide You

1

Assigned Point Person

You get a dedicated marketing consultant to connect you with what you need.
6

Steps

Your marketing consultant follows a six-step process to make sure we’re doing everything possible to support your success.
40 +

Years in the Industry

You benefit from more than four decades of institutional experience and the incalculable collective brain bank of hundreds of employees.
Partner with SMS to Revolutionize Retirement Planning

Ready to Revolutionize Retirement Planning?

When retirement planning is easier, more efficient and clearer for you, it becomes more accessible, convenient and approachable for the millions facing today’s retirement crisis. Partner with a company dedicated to helping you reach more people and improve the client experience — because when you do what’s best for the client, you achieve more.

Help Your Medicare Clients By Referring to Medicare BackOffice
Medicare BackOffice

Help Clients Address Medical Costs in Retirement

Failing to account for the ever-growing costs of health care in retirement can derail a client’s entire financial plan. But what do you do if you’re not a Medicare expert? Refer them to trusted professionals who can help them enroll in Medicare and manage their plans annually — while keeping you in the loop. We only do Medicare, leaving you as the go-to for everything else.

Explore Upcoming Events

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Ancillary Series: Ameritas

Webinar | February 3, 2026 11:00 AM Central Time Zone

Don’t walk away from potential sales and simultaneously leave gaps in your clients’ health coverage. Instead, be ready with viable dental insurance solutions. Ameritas is a good carrier to include in...

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Ancillary Series: Wellabe

Webinar | February 10, 2026 11:00 AM Central Time Zone

Do you offer a complete ancillary portfolio to ensure clients have no health coverage gaps? If not, you’re leaving money on the table. Consider Wellabe®. Their collection of products designed to meet...

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Ancillary Series: Cigna

Webinar | February 17, 2026 11:00 AM Central Time Zone

Do you want to be the agent clients call for all their health coverage needs? Of course you do. That’s why you should attend this Senior Market Sales® (SMS) webinar, part of SMS’ ancillary webinar...

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Technology Tour: Uncover How These Tools Can Propel Your Business

Technology Tour: Uncover How These Tools Can Propel Your Business

Webinar | February 5, 2026 10:00 AM Central Time Zone

Don’t wait for AEP to solidify your Medicare enrollment and quoting strategy. Put the right tools from Senior Market Sales® (SMS) in place now. What if you could present clients with side-by-side...

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Technology Tour: Uncover How These Tools Can Propel Your Business

Technology Tour: Uncover How These Tools Can Propel Your Business

Webinar | March 11, 2026 10:00 AM Central Time Zone

You can’t afford to waste time with tasks that don’t add to your bottom line. Fortunately, Senior Market Sales® offers complimentary enrollment and quoting technology that allows clients to do some...

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Ancillary Series: NCD

Webinar | February 24, 2026 11:00 AM Central Time Zone

Medicare doesn’t cover most dental procedures, resulting in a coverage gap for many. Be the agent who’s ready to fill that gap by offering suitable dental insurance solutions from NCD. Learn how to...

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Ancillary Series: Golden Rule Insurance Company, a UnitedHealthcare Company

Webinar | March 17, 2026 11:00 AM Central Time Zone

Join us to learn more about Golden Rule Insurance Company, a UnitedHealthcare Company, and how their ancillary offerings can help build your business.

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Ancillary Series: Assurity

Webinar | March 10, 2026 11:00 AM Central Time Zone

Help give clients peace when it comes to their health insurance coverage by offering them ancillary solutions from Assurity. Clients that you help in this way, are clients for life. Discover how...

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Ancillary Series: Liberty Bankers Life

Webinar | March 3, 2026 11:00 AM Central Time Zone

Join us to learn more about Liberty Bankers Life and how their ancillary offerings can help build your business.

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What Differentiates the WealthChoice FIA From Guaranty Income Life

Webinar | February 4, 2026 10:00 AM Central Time Zone

The WealthChoice FIA from Guaranty Income Life is an industry leader in fixed rates and income payouts.

Join Senior Market Sales® and Nate Self, Director of Sales Development at Guaranty Income Life,...

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Annexus Athene BCA 2.0

Webinar | February 11, 2026 10:00 AM Central Time Zone

Join this webinar, hosted by Annexus, to learn more about Athene BCA 2.0

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Annexus Athene BCA 2.0

Webinar | March 25, 2026 11:00 AM Central Time Zone

Join this webinar, hosted by Annexus, to learn more about Athene BCA 2.0

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North American Secure Horizon FIA Suite

Webinar | March 11, 2026 02:00 PM Central Time Zone

Join this webinar, hosted by Annexus, to learn more about the North American Secure Horizon Fixed Index Annuity Suite.

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