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Senior Market Sales® (SMS) is dedicated to helping agents leverage time, make more money and put their business in a position of distinction.

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116 resources

Rethinking Insurance: The RIA Playbook

With the RIA Playbook, discover three proven ways advisors are integrating insurance into their planning process without sacrificing their business...

The State of Medicare in 2026: What Agents Need to Know

Explore the state of the Medicare industry heading into 2027. SMS leaders Dwane McFerrin and Mark Hunter discuss Medicare Advantage, Part D and...

Policy Risk is Retirement Risk: Strategies for a More Resilient Retirement Plan

Learn how advisors can address policy risk as part of retirement planning, including Social Security uncertainty, potential benefit changes, and...

Maximize Every Client Conversation With Solutions Others Overlook

Educational Webinar where advisors can uncover overlooked client needs through conversations about disability income protection, foreign resident...

The Retirement Income Backstop Explained for Financial Advisors

Educational webinar for insurance agents and financial professionals on using cash value life insurance as a potential retirement backstop. Features...
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Aetna Training: Medicare Advantage

Aetna training for Medicare Advantage only plans for veterans and non-veterans
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Aetna Training: C-SNPS and D-SNPs

Aetna Training for Agents on C-SNPS and D-SNPs

Understanding LifeVault: An Alternative Approach

Overview of LifeVault, a lending approach using in-force life insurance policies. Learn how it may support premium management and planning, subject...

Life Insurance Sales Strategies for Today's Advisors with Mutual of Omaha

Unlock financial success with SMS & Mutual of Omaha: estate planning, social security, innovative insurance strategies, and expert insights.

Uncovering Life Insurance Sales Opportunities Through Client Segmentation

What segments do your clients fall into? If you don't know, how can you effectively position life insurance? North American, a Sammons Financial...

Tax Burden to Tax-Free: Roth Conversions in the OBBB Era

The One Big Beautiful Bill Act (OBBBA) has passed. What does that mean for you as an insurance agent or financial professional?

Knowing the Underwriting Process Helps Advisors Assist Clients

Knowledge of the underwriting process can better determine which life products might be more suitable for clients.

Pairing High-Deductible Plans With This Hospital Indemnity Creates Sales Opportunity

Combining hospital indemnities with high-deductible Medicare Supplement Plan G is a good way to avoid the current premium hike/commission reduction...