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2 Simple Ways to Differentiate Your Insurance Practice

In a world where so many insurance professionals offer the same products and services as everyone else, it’s important to uncover avenues that help your practice stand out. This article focuses on just two ways that Senior Market Sales® (SMS) encourages practice differentiation for increased client loyalty and greater sales potential. 

SMS Insider November 02 2022

In this issue: 8 Ways to Finish the Year Strong and Prepare for an Even Stronger 2023; Latest Legislation Could Present Long-Term Care Insurance Opportunities; SMS’ CMS Call-Recording Regulation Solution; A Revolutionary Lead Program; Call-Recording and Voice-Signature Features Now Available in MID

Senior Market Sales Acquires The Buckley Insurance Group as Part of Strategic Growth Plan

Senior Market Sales® (SMS), one of the industry’s premier insurance marketing organizations, has acquired The Buckley Insurance Group, LLC, a successful family-owned senior health and wealth planning agency licensed in 37 states and serving a strong client base in the tristate area of New York, New Jersey and Connecticut.

Senior Market Sales Acquires Gerber and Associates LLC as Part of Strategic Growth Plan

Senior Market Sales® (SMS), one of the industry’s premier insurance marketing organizations, has acquired a family of full-service insurance businesses in Ohio spanning three generations of the Vic Gerber Sr. family.

SMS Insider October 05 2022

In this issue: CMS Call-Recording Solution Now Available in Lead Advantage Pro; Your One-Stop-Shop Lead Acquisition Platform; SMS Acquires The Buckley Insurance Group; SMS Acquires Gerber and Associates LLC; The Rise of the Fixed Indexed Annuity

2023 Clear Spring Health Plan Details

2023 Clear Spring Health Plan Details

Cigna Supplemental Benefits Incentive Trip to St. Thomas

Sell Cigna Supplemental Benefits between September 1 and February 28 to earn a five–day, four–night trip to St. Thomas USVI. It’s all happening June 8–12, 2023, at The Westin Beach Resort & Spa at Frenchman’s Reef.


The future is a moving target — client priorities and perspectives shift and evolve, and the best financial professionals are always ready to engage.

Global Atlantic

Global Atlantic Financial Group, through its subsidiaries, offers a broad range of retirement, life and reinsurance products designed to help our customers address financial challenges with confidence.

Great American

Great American Insurance Group understands the importance of choosing a financially strong company. We are an organization built for the long term and are committed to giving you that strength.


Oceanview Life and Annuity Company has worked to establish itself as a trusted provider of high-quality retirement income products, investment consulting, and strategic planning services.


As Utah’s oldest active life insurer. SILAC, Inc. purchased SILAC™ in April 2017, bringing both access to capital and strong, experienced leadership. SILAC™ is licensed in 46 states and the District of Columbia.

Sagicor Life Insurance Company

Sagicor Life Insurance Company is built on a foundation of trust and will be there for you every step of the way to help you reach your full potential.

Lincoln Financial Group

Lincoln Financial Group provides advice and solutions that help people take charge of their financial lives with confidence and optimism.